About us
Our Mission & Vision
- Mission: To deliver FDA, CPSC, and Prop 65 compliant bathroom essentials at accessible prices, helping our customers create a clean, healthy, and functional bathroom for the whole family—no compromise on quality, safety, or style. We believe every bathroom deserves products that are built to last and kind to people and the planet.
- Vision: To become the leading U.S. brand for sustainable bathroom essentials, recognized for our commitment to non-toxic materials, eco-friendly packaging, and innovative design. We aim to inspire more people to prioritize hygiene and sustainability in their daily bathroom routines and reduce single-use plastic waste in the home.
Product Advantages
Our core product lines are designed for modern U.S. bathrooms (small apartments to large homes) and stand out for their practicality, safety, and style:
- Bath Towels: Cotton, microfiber, and organic cotton options; sizes from hand towels to bath sheets; OEKO-TEX/hypoallergenic; highly absorbent; machine-washable; a variety of colors/patterns to match any decor; durable stitching for long-term use.
- Bath Curtains: 100% PVC-free (PEVA/polyester); waterproof/mildew-resistant; includes matching liner (most styles); standard 72x72 inch and custom sizes; decorative patterns/solid colors; easy to clean; no harmful off-gassing.
- Toilet Paper Holders: Adhesive (no-drill) and drill-mount options; rust-resistant metal finishes (chrome, brushed nickel, matte black); fits standard/jumbo rolls; easy to install; ASTM F2388/CPSC/Prop 65 compliant; sturdy design for daily use.
Quality Assurance & Compliance
Hygiene, safety, and quality are our top priorities—every product passes a strict 6-step quality check before shipping to ensure it meets our high standards and U.S. compliance rules:
- Material Inspection: Verify all materials (cotton, microfiber, PEVA, metal) meet FDA, OEKO-TEX, Prop 65, and ASTM F2388 standards (no harmful chemicals, dyes, or heavy metals).
- Compliance Testing: Third-party testing for towel absorbency/softness, curtain water/mildew resistance, and holder stability/rust resistance.
- Functionality Check: Test towel seam strength, curtain seam waterproofness, and holder mounting stability/roll fit.
- Safety Label Verification: Ensure all FDA, CPSC, OEKO-TEX, and Prop 65 labels are intact, legible, and correctly placed on the product/packaging.
- Packaging Inspection: Verify protective, recyclable packaging (breathable for towels, moisture-proof for curtains, foam-padded for hardware) and ensure care/installation instructions are included.
- Final Quality Check: Inspect for defects (e.g., frayed towel edges, leaky curtain seams, scratched holder finishes) and ensure products meet our aesthetic and functional standards.
Customer Service & Social Responsibility
We are committed to exceptional customer service and environmental/social responsibility—our core values guide everything we do:
- U.S.-Based Customer Support: Our team is located in Orlando, FL, and available 7 days a week (9 AM–7 PM EST) via phone, email, and live chat. We offer product recommendations, care/installation guidance, and return/exchange assistance—our goal is to make your shopping experience seamless.
- Sustainability Initiatives: We use 100% recyclable packaging for all products (no single-use plastic); source eco-friendly materials (organic cotton, recycled plastic for curtain liners); and donate 5% of annual profits to water conservation organizations (e.g., Water.org) to support clean water access globally.
- Ethical Manufacturing: We partner with ISO-certified factories that adhere to fair labor standards (safe working conditions, fair wages, no child labor). We conduct regular factory audits to verify compliance and ensure our products are made ethically.
- Bathroom Education: We provide free, helpful resources on our website (e.g., towel care guides, mildew prevention tips, holder installation tutorials) to help our customers make the most of their bathroom essentials and maintain a clean, healthy bathroom.